A good marketing manager will have a perfect balance of objectivity and creative thinking. Marketing managers should be able to analyze data, strategize based on what was found and solve problems, but they also need to approach certain situations with creative solutions. Working with others is also a huge part of being a marketing manager, as not only will you have people who directly answer to you but you might also have to contact suppliers, third-party vendors and colleagues from other departments.
Communication skills, collaboration, critical thinking and problem-solving are a few of the key skills every marketing manager should have.